Sponsorship 2026
PUT YOUR BRAND
IN THE GAME.
3,000+ Bills fans. Two LED walls. Three city blocks. One Sunday. Pick a tier and our team will be in touch with activation details.
Presented By
BUD LIGHT ★
NÜTRL ★
GIANNINY BROTHERS ★
LOCALS ONLY ★
WROC 8 ★
BRANDMINT ★
CITY OF ROCHESTER ★
EAST & ALEX ★
WETHEHOBBY ★
DOEREN MAYHEW ★
THE TICKETING CO. ★
BUD LIGHT ★
NÜTRL ★
GIANNINY BROTHERS ★
LOCALS ONLY ★
WROC 8 ★
BRANDMINT ★
CITY OF ROCHESTER ★
EAST & ALEX ★
WETHEHOBBY ★
DOEREN MAYHEW ★
THE TICKETING CO. ★
What Your Brand Sees
THE ROOM YOU'RE BUYING INTO.
Sponsorship Tiers
PICK A TIER, GET IN TOUCH.
SOLD OUT
Presenting
$15,000
Claimed by BUD LIGHT & NUTRL
- Naming rights: 'Presented by Bud Light & NUTRL'
- Bud Light & NUTRL T-Shirt Toss
- On-site and/or vendor tent activation footprint
- Lead placement across all print and digital marketing
- 200 wristbands
Sold Out
Gold
$5,000
1 REMAINING
- On-stage announcements
- Social inclusion
- Vendor tent footprint (optional)
- 100 wristbands
SOLD OUT
Community
$1,000
- Social mention
- 20 wristbands
Sold Out
Reach out and our team will be in touch with activation details.
Pulled From The Crowd
CLIPS FROM THE DAY.
01
Touchdown!
02
Tailgate
03
T-Shirt Toss