FREQUENTLY
ASKED.
ALL THE ANSWERS.
01 / 10When and where is the event?+
Sunday, September 13. East Avenue from Alexander Street to Lawrence Street in downtown Rochester. Doors at 12PM, Bills kick off at 1PM vs Texans, 4PM games to follow.
02 / 10How much are tickets?+
$10 pre-sale online, $20 at the door, free for kids 12 and under. VIP and 5-pack group tickets available on the tickets page.
03 / 10Is the event family friendly?+
Yes. All ages welcome. Outdoor daytime festival environment with food, games, music, and football.
04 / 10Can I re-enter throughout the day?+
No re-entry this year. Once you're in, plan to stay for the full afternoon.
05 / 10Is there parking nearby?+
Multiple downtown lots and ramps within walking distance of East Avenue.
06 / 10What if it rains?+
Rain or shine. East Avenue gets loud either way. Bring a poncho and a Bills hat.
07 / 10Are pets allowed?+
Service animals only. Outdoor festival crowds can be tough on pets.
08 / 10Can I bring my own food or drink?+
No outside food or beverage. Plenty of food vendors and beverages on-site, including Bud Light and NUTRL.
09 / 10Is there reserved seating?+
No reserved seating or tables. General admission is standing room across the footprint. VIP includes express entry and 2 drink tickets.
10 / 10What happens if the Bills game time changes?+
Doors and event programming will follow the NFL schedule. We'll announce updates on Instagram.
